
Over the last few months industry analysts are talking more and more about in game advertising and how it’s gonna be a Billion dollar business in the next few years.
Remember the Subway ads in Counter-Strike? Massive Incorporated was behind those and now it seems that Microsoft is interested in buying the firm (we don’t if it’s Bill’s personal wish).
It is said that the buy-out might cost MS anywhere from $200 to $400 million.
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