ATI’s H.264 To Power Xbox360 HD-DVD

Microsoft has chosen ATI’s H.294 decoder for its HD-DVD add-on player, shipping this fall. It’s no big surprise actually, since ATI’s Xenos GPU is used in the Xbox360. Todd Holmddahl, VP of Xbox360 hardware department says:

“The Xbox 360 gives consumers access to a world of high-definition games and video content through Xbox Live Marketplace. With the new Xbox 360 HD DVD player using ATI’s decoder technology, we’re giving consumers the choice to playback the latest in high-definition movies.

HD DVD brings new meaning to the term home theater. When people see the visual clarity and realism that Microsoft and ATI are delivering through the Xbox 360 this holiday, they will be blown away.”

ATI’s decoder, also used on mainstream graphics cards, is build on the Avivio technology and can render up to six times the resolution of a normal DVD.

Read (Xbox360 HD DVD)