PS3 Price Cut Is Fake
July 13th, 2007 by James Hyde in Business, Hardware, PlayStation 3
As many expected, Sony cut the price on the PS3 by $100 to $499. But simultaneously introduced another version (80 GB), retailing at $599. So previously there was a $599/$499 lineup, and now there is a $599/$499 lineup, once again.
But that’s not all. In an interview GamesIndustry, Sony’s David Reeves admitted that the 60 GB version, the “price-cut-$499″, PS3 will be phased out in July, and all that is left is the $599 PS3.
All they’re doing is taking their stock in trade that they’ve got at the moment of the 60GB model, marking the price down and it will all be gone by the end of July. After that there is no more 60 GB in North America.
It was almost too good to be true, a PS3 price cut. Turns out it was just another marketing trick by Sony. Sure if you want your cheaper 60 GB PS3, now is the time to get it, you have about two weeks left. Then it’s only the 80 GB, $600 console left, and the Motorstorm bundle is limited time only. So we’re back where we started, only 20 GB more (the difference between a 60 GB and 80 GB hard drive is something like $10 in manufacturing costs). Brilliant. Absolutely brilliant.
Tags: Business, Hardware, PlayStation 3









July 13th, 2007 at 3:03 am
But they said that the 80gb model will come in august so that would mean that there are no ps3s to be sold until then. I think they mean july of next year.
July 13th, 2007 at 3:06 am
Nope, he (reeves) was talking about this year, this month.
July 13th, 2007 at 3:14 am
Why would they cut out the 60gb model this month and wait till august to start selling ps3s again? That doesent make any sense.
July 13th, 2007 at 3:19 am
It simply gives the impression that there is a price cut. The Europeans don’t get any price cut, but they get another controller and two games for the same price, which is a lot better than the North American deal
July 13th, 2007 at 3:22 am
You’re still not making any sense. The 60gb model will be CUT OUT this july. The new model will come in August. That would mean they are not going to sell any ps3’s until august.
July 13th, 2007 at 3:44 am
Yes, they are going to sell the remaining 60 GB models at $500, and there are thousands of them on store shelves all over. It won’t be sold out until the introduction of the 80 GB model, since retailers are flooded with them. The tow SKUs will probably co-exist for a few weeks on the market, after that it’s only the 80 GB that’s left.
July 13th, 2007 at 3:57 am
Oh. Ive been hearing that the 80gb model will drop the price in september or around the holiday. That’s probably not true and its still a kick in the balls for those who want to buy one cheaper. I used to defend alot of what sony said and did, but if they dont stop this insane move or drop the price in september then I am just f*cking done with defending them.
July 13th, 2007 at 3:58 am
Think about it like this. MS and Nintendo just won the console. All of your costumers that were really excited to spend the 500 are gone. They dont know about this fake thing, nobody really will in just 2 weeks time. MS will still be at 250 and the Wii at 250…
All I can say is SONY is making all of the bad moves in this console war. How fucking stupid are u? You let greed ruin urself in the beta max era with Vhs. Even though u had a better stronger product people arent willing to shell out 600 for a console where the others at 250. OKay even at 400 or 299 I cant remember the new price for the Premium.
I thought this was a right move by sony but they managed to screw it up like always. They finally made the right choices for blu ray but ruined this deal.
July 13th, 2007 at 8:50 am
oh my God i knew it i hate sony hahaha… they all need to die in a fire
July 13th, 2007 at 1:26 pm
[...] we got the word of the PS3 price cut being fake, a Sony spokesperson said that it is, in fact, the real deal. Those quotes from David Reeves are [...]
July 14th, 2007 at 9:03 am
Man, I really wanted a PS3 because I’ve always been pro Sony, but at this point I might just be better off getting a 360. Even if people want the PS3 (like I did and still do), it’s just way too expensive at this point. Hopefully next year the price will go way down.
July 27th, 2007 at 6:18 am
[...] seen a jump of 135% since lowering the price by $100. The problem is though, that the price cut is really only temporary and perhaps even worse, it may have prompted Microsoft to consider slashing $50 off of the price of [...]