Hellgate London Korea’s Most Successful Game Launch in Three Years

April 12th, 2008 by Rajiv Ashrafi in Action, Business, News, Online, PC, RPG

s26403_pc_38 While the launch of Hellgate: London was a disaster in the West, the East seems to be eating up the game, as Flagship Studios today announced that it has become the most successful online video game launch in Korea of the past three years with over 1 million accounts registered within the first two weeks of its open beta test. It is also the first online game in over three years to use a monthly subscription business model.

Hellgate: London quickly rose to the ninth most played online game, fifth most popular RPG and most popular online beta game in country’s PC cafes. Additionally, upon release on February 22, the game achieved record sales in its first week of presales.

“To become the most successful launch in Korea for over three years is an incredible achievement,” said Bill Roper, CEO of Flagship Studios. “This milestone wouldn’t have been possible for us to achieve without the incredible support of our publishing partner, Hanbitsoft, and our dedicated community in Korea. We look forward to expanding the Hellgate universe and building upon this success in the future.”

The game launched amid much fanfare in the West, too, but it died out after fans discovered how buggy it was. It is still going strong, though.

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Tags: Action, Business, News, Online, PC, RPG


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