http://www.digitalbattle.com/2008/12/03/microsoft-signs-advertising-deal-with-activision-blizzard/ Game News For the Masses Mon, 23 Nov 2009 11:37:21 -0500 http://wordpress.org/?v=2.8.4 hourly 1 http://www.digitalbattle.com/2008/12/03/microsoft-signs-advertising-deal-with-activision-blizzard/comment-page-1/#comment-56786 Microsoft signs advertising deal with Activision Blizzard Thu, 19 Feb 2009 02:38:59 +0000 http://www.digitalbattle.com/?p=15948#comment-56786 [...] Random Feed wrote an interesting post today onHere’s a quick excerptIt was recently announced that Microsoft’s in-game advertising firm Massive Inc. has striked a deal with Activision Blizzard, makers of Guitar Hero and World of Warcraft. The deal states that Microsoft will supply ads for 18 of the companie’s titles, including Battle.net which is the online service used for games like Diablo 2 and Starcraft. Microsoft has said the ads will be dynamic and change over time as well as adapt to the gamer’s location. Sounds pretty neat. Along with in-game advert [...] [...] Random Feed wrote an interesting post today onHere’s a quick excerptIt was recently announced that Microsoft’s in-game advertising firm Massive Inc. has striked a deal with Activision Blizzard, makers of Guitar Hero and World of Warcraft. The deal states that Microsoft will supply ads for 18 of the companie’s titles, including Battle.net which is the online service used for games like Diablo 2 and Starcraft. Microsoft has said the ads will be dynamic and change over time as well as adapt to the gamer’s location. Sounds pretty neat. Along with in-game advert [...]

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