Guitar Hero Outsells Rock Band 2-to-1
It seems the Guitar Hero brand name is finally paying off for publisher Activision, as GameDaily reports that the long-running music franchise has outsold Rock Band by EA/Harmonix by more than 2-to-1 in November and almost 3-to-1 in terms of units. However, all isn’t well: the franchise saw some significant declines last month.
“The biggest concern around Guitar Hero has to be the fact that Guitar Hero World Tour (12 SKUs) declined 48% in units and 31% in dollars from Guitar Hero III (6 SKUs) on a year-over-year basis. This will fuel concerns that the genre is past its peak,” said UBS analyst Ben Schachter. “With Activision and others sure to bring new innovation to the genre next year we can’t count it out, but it almost certainly won’t be the growth driver it has been over the past two years.”
Let’s hope things get better for both Activision and EA, seeing as how the global economic crisis is going.