Game Fuel is back, this time with World of Warcraft

Step aside Master Chief, this time Mountain Dew has teamed up with Blizzard to release not one but two versions of World of Warcarft Game Fuel; Alliance Blue and Horde Red.
Of course, gamers will be able to get an exclusive in-game pet, known as a Battle-bot, upon purchasing the new Dew but that’s just the beginning of it. Game Fuel drinkers will also get a chance to win prizes from companies like Alienware, Razer and Jinx.
Fans of the Halo 3 Game Fuel need not be discouraged as the Horde Red Game Fuel is actually a rebranded version of the original recipe. Be on the lookout for Game Fuel everywhere you would normally purchase soda.
Tags: alliance, blue, food, game fuel, halo 3, horde, marketing, merchandise, red, soda, soft drink, world of warcraft
June 25th, 2009 at 1:59 am
[...] Pepper is one of my favorite sodas, but I still think I like Mountain Dew’s introduction of Game Fuel as an advertisement for Halo 3 and reintrduced it for World of Warcraft. Anyone [...]
September 30th, 2009 at 2:37 pm
[...] the June release of World of Warcraft branded Game Fuel, one would be led to believe that Activision Blizzard would again strike a deal with Mountain Dew [...]