Posts Tagged ‘Nielsen’
Large Number of Female Gamers in World of Warcraft
Female gamers are a rarity, but not so in the realm of World of Warcraft, as according to a new Nielsen report, a surprising number of female gamers have set up characters in the game.
The report states that the popular MMORPG was the most-played “core” game for women, with over 428,621 unique female players estimated in December 2008.
That statistic is made even more impressive when considering that approximately 675,000 male players of the same age group logged into the game during that period, indicating that the gender gap is not as large as suggested.
So, the next time you come across a girl in WoW, she might actually be a girl instead of some dude pretending to be one.
Wii Least Played Console, PS2 On Downward Slide
Nielsen has released their newest round of data tracking the gaming habits of American gamers. Though the Wii still continues to outsell many other systems the console is getting the least play time. The only system that it’s beating in terms of how often it’s played and for how long is the Gamecube. The PS3 is getting the most play time. Though the PS2 has a higher average minutes per gaming session at seventy-one, the PS3’s sixty-four minutes is more substantial when you compare that the PS3 on average gets played almost daily (six point eight days per week) while its predecessor gets only 5.5 days of usage per week (435.2 minutes for the PS3, 390.5 for the PS2).