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	<title>DigitalBattle.com &#187; reflexive</title>
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		<title>Amazon Moving into Online Distribution</title>
		<link>http://www.digitalbattle.com/2008/10/22/amazon-moving-into-online-distribution/</link>
		<comments>http://www.digitalbattle.com/2008/10/22/amazon-moving-into-online-distribution/#comments</comments>
		<pubDate>Wed, 22 Oct 2008 20:01:06 +0000</pubDate>
		<dc:creator>Rajiv Ashrafi</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[PC]]></category>
		<category><![CDATA[amazon]]></category>
		<category><![CDATA[digital distribution]]></category>
		<category><![CDATA[reflexive]]></category>

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		<description><![CDATA[ Having started its way with books and then moving on to everything else, online retailer Amazon is looking to expand into digital distribution of PC games. The company has acquired casual game developer and distributor Reflexive Entertainment, which developed the GameCenterSolution program.
&#34;We&#8217;ll be able to expand our distribution network to include Amazon&#8217;s amazing distribution [...]]]></description>
			<content:encoded><![CDATA[<p><img title="amazon_logo" style="display: inline; margin: 0px 0px 3px" height="160" alt="amazon_logo" src="http://www.digitalbattle.com/wp-content/uploads/2008/10/amazon-logo.jpg" width="240" align="right" border="0" /> Having started its way with books and then moving on to everything else, online retailer Amazon is looking to expand into digital distribution of PC games. The company has acquired casual game developer and distributor Reflexive Entertainment, which developed the GameCenterSolution program.</p>
<p>&quot;We&#8217;ll be able to expand our distribution network to include Amazon&#8217;s amazing distribution channel,&quot; wrote the company CEO in a <a href="http://www.reflexive.com/index.php?PAGE=Blog&amp;BID=169&amp;RSS=1" target="_blank">blog post</a>. He added that the move will bring a “huge new group of customers into play” and that they are committing to “provide the best distribution platform anywhere.”</p>
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